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7. UNFAVORABLE ENVIRONMENTAL INFLUENCES
DURING CHILDHOOD. "As the twig is bent, so shall the tree grow." Most people who have criminal tendencies acquire them as the result of bad environment, and improper associates during childhood.
8. PROCRASTINATION. This is one of the most common
causes of failure. "Old Man Procrastination" stands within the shadow of every human being, waiting his opportunity to spoil one's chances of success. Most of us go through life as failures, because we are waiting for the "time to be right" to start doing something worthwhile. Do not wait. The time will never be "just right." Start where you stand, and work with whatever tools you may have at your command, and better tools will be found as you go along.
9. LACK OF PERSISTENCE. Most of us are good "starters"
but poor "finishers" of everything we begin. Moreover, people are prone to give up at the first signs of defeat. There is no substitute for PERSISTENCE. The person who makes PERSISTENCE his
watch-word, discovers that "Old Man Failure" finally becomes tired, and makes his departure. Failure cannot cope with
PERSISTENCE.
10. NEGATIVE PERSONALITY. There is no hope of success
for the person who repels people through a negative personality.
Success comes through the application of POWER, and power is attained through the cooperative efforts of other people. A negative personality will not induce cooperation.
11. LACK OF CONTROLLED SEXUAL URGE. Sex energy is
the most powerful of all the stimuli which move people into ACTION. Because it is the most powerful of the emotions, it must be controlled, through transmutation, and converted into other channels.
12. UNCONTROLLED DESIRE FOR "SOMETHING FOR
NOTHING." The gambling instinct drives millions of people to failure. Evidence of this may be found in a study of the Wall Street crash of '29, during which millions of people tried to make money by gambling on stock margins.
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13. LACK OF A WELL DEFINED POWER OF DECISION.
Men who succeed reach decisions promptly, and change them, if at all, very slowly. Men who fail, reach decisions, if at all, very slowly, and change them frequently, and quickly. Indecision and
procrastination are twin brothers. Where one is found, the other may usually be found also. Kill off this pair before they completely
"hog-tie" you to the treadmill of FAILURE.
14. ONE OR MORE OF THE SIX BASIC FEARS. These fears
have been analyzed for you in a later chapter. They must be mastered before you can market your services effectively.
15. WRONG SELECTION OF A MATE IN MARRIAGE. This
a most common cause of failure. The relationship of marriage brings people intimately into contact. Unless this relationship is harmonious, failure is likely to follow. Moreover, it will be a form of failure that is marked by misery and unhappiness, destroying all signs of AMBITION.
16. OVER-CAUTION. The person who takes no chances,
generally has to take whatever is left when others are through choosing. Over-caution is as bad as under-caution. Both are extremes to be guarded against. Life itself is filled with the element of chance.
17. WRONG SELECTION OF ASSOCIATES IN BUSINESS.
This is one of the most common causes of failure in business. In marketing personal services, one should use great care to select an employer who will be an inspiration, and who is, himself,
intelligent and successful. We emulate those with whom we
associate most closely. Pick an employer who is worth emulating.
18. SUPERSTITION AND PREJUDICE. Superstition is a
form of fear. It is also a sign of ignorance. Men who succeed keep open minds and are afraid of nothing.
19. WRONG SELECTION OF A VOCATION. No man can
